First and foremost, before purchasing a pencil eyeliner, it is wise to test it beforehand. It should not be too oily nor too waxy, something just in between. Often times, the liner is wrapped in a plastic, which prevents you from testing it. If there are no designated testers out, I would recommend asking the sales clerk for an opinion. If that doesn't work, you may have to take a chance if deciding to purchase one of the cheaper brands. To be on the safe side, and to save yourself another trip out to the store, spend a little more and buy a higher end pencil.
STEPS FOR APPLICATION:
1-Ensure that the pencil is sharpened. If it's too pointy, take the liner and flatten it slightly by running it over a kleenex a few times. This will round out the edge slightly.
2-Start at lining at inner corner area of the upper eyelid and line as close to lashes as possible. Use small even strokes until you reach the outer corner of the eye.
3-Retouch as necessary to make line even.
4-Redraw over line if more intensity is desired. For less intensity, take a sponge tip eyeshadow applicator and smudge.
TIP #1: Smudging will also decrease margin of error as no line is ever "perfect".
Tip #2: Although not practiced by some makeup artists, lining the inside of the lower and/or upper lids can have an intensifying, smokey, seductive look.
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